With sites that generate more than 10 million sessions per month from more than 200 countries, Mother Nature Network is the world's most visited online network for news and information related to the environment and responsible living. MNN is designed for people who want to make the world a better place. Its content is engaging, non-political, and easy-to-understand and goes well beyond traditional "green" issues — encompassing topics that include family, health, home, travel, food, and community involvement. It has been labeled “The Green CNN” by Time, “The USA Today of Sustainability” by Fast Company, “Green Machine” by Associated Press, and “one of the hottest web properties out there” by NBC News; highlighted on The Tonight Show with Jimmy Fallon; selected “Best Idea” at Fortune Magazine’s Green Summit; and chosen as a “Top Pick” by Newsweek.
MNN is the flagship property of Narrative Content Group. Launched in 2009 by former marketing executive Joel Babbit and Chuck Leavell, Narrative creates, distributes, and publishes content for its own websites and in partnership with many of the world’s leading brands, including AT&T, Coca-Cola, Mercedes, Georgia-Pacific, Newman’s Own, United Rentals, NCR, SC Johnson, Delta Air Lines, and Bacardi. In addition to MNN, websites published by Narrative include TreeHugger, SafeBee, From the Grapevine, Tales of the Cocktail, and Earth Badge. Its equity partners include CNN and Discovery Communications.
GET INFORMED: MNN content is divided among eight different channels — each offering in-depth news and information updated throughout the day: Earth Matters, Health, Lifestyle, Tech, Money, Food, Home, and Family.
Meet the team behind MNN.
Meet our Board of Directors.