How can you find out how greener a company actually is? It's not an easy task to wade through news, company websites, press releases and stories, blog entries, tweets and consumer feedback forums to get a full picture of a company's environmental impact.

• The climate crisis demands a much higher level of public awareness and action than currently exists.

• Business is the most powerful institution on the planet and can be a potent force for good.

• The climate crisis represents a threat to all living beings, but also a unique business opportunity to help improve and enhance living standards worldwide through cleaner, more sustainable technologies, products and services.

• Working together, consumers and companies can raise awareness, change behavior, and move markets to promote environmentally and economically sound solutions to the climate crisis.

• Consumers want to support companies that are taking positive, proactive measures to reduce their climate footprints.

• Most companies want to be good corporate citizens, though they often need encouragement and support from their customers to justify taking action.

• Consumers and companies alike need rigorous tools and reliable information to make informed decisions on climate change.

• Transparency and accountability can be powerful tools to promote change.

• The window of opportunity to take aggressive action to fight climate change is small and getting smaller — the time to act is now.