While the Broncos battle the Seahawks for NFL domination on Fox, some less ferocious creatures hold sway on Animal Planet, Hallmark Channel and Nat Geo Wild on February 2, a pet-palooza of Super Bowl counter-programming.

In what’s become an annual event, “Puppy Bowl” celebrates its tenth anniversary on Animal Planet, premiering at 3 p.m. ET/PT. Pet adoptions, MVP (Most Valuable Puppy) interactive voting, a Kitty Half-Time Show and penguin cheerleaders are highlights of the festivities, which will run for two hours and repeat thereafter, with new content every hour.

The ‘players’ are rescue and shelter dogs that were put through their training paces by first lady Michelle Obama, First Dogs Bo and Sunny, and some second graders from Harriet Tubman Elementary School. “It was so much fun to see the Puppy Bowl X Team work out at the White House!” said Obama. “This year’s pups showed us that getting active and lapping up plenty of water are important ways to keep our bodies healthy and energized. And as our family has seen with Bo and Sunny, going outside to walk and play with your pet is a perfect way to get moving and have some fun every day.” 

Photo: Marc Lemoine/Crown Media

If felines are your preference, Hallmark’s inaugural “Kitten Bowl” will showcase cute kitties playing games in a three-hour event, beginning at noon ET/PT, with encores throughout the day (in case you’re watching that other game).  All 71 of the participating cats were adoptees from the North Shore Animal League America. Hosted by Beth Stern, the special features guest appearances by Regis Philbin, Hoda Kotb, Rachael Ray, Rocco DiSpirito, Maksim Chmerkovskiy, Carrie Ann Inaba and other celebrity ailurophiles.

Finally, in what amounts to the piscatorial equivalent of the Christmas Yule log, Nat Geo Wild has given over a major chunk of airtime to a goldfish. Starting at 6 p.m. ET/ 3 p.m. PT, “Fish Bowl” is exactly that. With tongue-in-cheek hyperbole Nat Geo Wild executive Geoffrey Daniels called it  “A game changing event…four hours of unadulterated goldfish magic.” A star is spawned.

Photo courtesy Nat Geo Wild

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