FDA goes after front of package labeling
In a letter written to the food industry, the FDA lets it be known things are going to change.
I learned on Marion Nestle’s blog that the Food and Drug Administration has written a “Dear Industry” letter that says it will create standards for front of package (FOP) labeling.“Simple, front-of-pack nutrition guidance” – I’ve said it before. A box has six sides. To really figure out what’s in a food and whether it’s something you want to feed yourself and your family, you need to look at all sides of the box. Don’t let someone else do your thinking for you.
FDA's research has found that with FOP labeling, people are less likely to check the Nutrition Facts label on the information panel of foods (usually, the back or side of the package). It is thus essential that both the criteria and symbols used in front-of-package and shelf-labeling systems be nutritionally sound, well-designed to help consumers make informed and healthy food choices, and not be false or misleading.
“It is clear that at the present time this vast array of different approaches is adding confusion rather than clarity,” Dr. Hamburg said. “We believe we can offer important benefits in terms of developing the science- and nutrition-based criteria for the use of dietary guidance claims.”
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