Speak up about eggs
Having finally saturated demand in the food market, organics must compete not only with the growing number and variety of their peers but also with old-school chemical-loving brands. To top it off, there is a more general awareness regarding waste produced throughout the entire chain, from producing to unwrapping. Some cities have gone so far as to ban uses of polystyrene foam. Consumers inside and outside the food industry are paying more attention to waste. In 2008, Wal-Mart, the company that sets the standard for our consumer nation, introduced its "Packaging Scorecard." Suddenly every industry had to rethink its branding and packaging to meet Wal-Mart's demands.To differentiate themselves, organic companies are searching for ways to meet the demand for food and packaging variety while incorporating further sustainability. Recent developments in the packaging industry have made this goal more achievable. Oil-based polymers can already be substituted with sugar cane, corn, soy, and potatoes to make bioplastics. The products range in their disposal capacity from traditional land-filling to recyclable, biodegradable, and even compost-ready material. With these materials, you still get the luxury, convenience, and luster of plastic, but you lessen the environmental drawbacks.
- Speak up.
- Answer surveys if your grocery store has them.
- Take a minute to put a note in the suggestion box at the customer service counter of your store.
- Send an e-mail to the powers that be at the store you shop in and to the manufacturer of the eggs you buy asking them to ditch the traditional plastic cartons and use more earth-friendly alternatives.
- If you have a choice between an organic brand of eggs in the cardboard or organic eggs in plastic, choose the cardboard.
If you have the ability to, buy your eggs directly from a farm or farmers market. When you go back to buy more, take the carton with you. Many small farmers reuse egg cartons. There’s no reason not to.
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