I work really hard to curb the food waste in my home, but it’s what gets forgotten in the produce drawer that ends up being the biggest enemy to my efforts. Despite my best intentions, I often end up composting some fruits and vegetables that have gone bad before I’ve had the chance to use them. 

The Green Hearts could help solve this problem. It's a product developed to be a “safe, simple, inexpensive gadget consumers can use in their home, that will enhance their produce life, and keep fruits and vegetables fresher longer.” It's designed to pay for itself over time with the money consumers will save by not throwing away food that has gone bad. The projected cost of the product will be $4 each and a pack of 8 refills will be $12. Since most refrigerators have two produce drawers, you'll likely need two Green Hearts to cover your produce.

The BPA-free product shell is shaped like a heart, and it’s filled with a packet of patented, non-toxic, Organic Materials Review Institute (OMRI) organic-certified material that absorbs and neutralizes ethylene gas. Child-resistant tabs keep the heart closed so children can't get to the packet and mistake it for candy.
Ethylene is a hormone that’s found naturally in plants. It causes fruits and vegetables to overripen and spoil. With The Green Hearts, instead of ethylene gas working its destructive power on fresh produce, the packet absorbs it and the produce ripens slowly, extending its life. The packets last for 12 to 16 weeks before they need to be replaced. 

There's a Kickstarter campaign to raise funds for the product. With about two days left to go, backers have pledged about $15,000 of the $19,987 needed by March 12 at 1:29 p.m. to fund the project.

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Robin Shreeves ( @rshreeves ) focuses on food from a family perspective from her home base in New Jersey.