Seal watch: Added value
Will the real eco-label please stand up?
Food manufacturers are nearly falling over themselves to apply eco-labels to their products. But how do you separate the meaningful from the marketing? A seal’s credibility depends on whether standards are clear, rigorous and uniform, and an independent third party certifies the product meets those standards. Here’s a list of some established green labels and some promising newcomers. USDA Organic
Demeter Biodynamic
Food Alliance
Certified Humane Raised and Handled
American Grassfed Association
Animal Welfare Approved
Rainforest Alliance Certified
Fair Trade Certified
Marine Stewardship Council
Carbonfund.org
Carbon Trust
































