Dont' let those cute young faces fool you. Tom Bevan and Milla Sunde, the European pop duet known as The Green Children, are a force to be reckoned with.
In 2006, they approached Nobel Prize winner Muhammad Yunus and formed the Green Children Foundation, which succeeded in raising over $500,000 to fund a children's hospital in India and other projects using the Grameen Bank's innovative method of microfinance.
Now they have partnered with the Whole Planet Foundation, the charitable arm of Whole Foods, to help customers contribute money to microfinance projects in India. They also are doing (as far as I know) a first -- using iTunes for a microfinance fundraiser.
Their new single "Hear me Now" will be released on iTunes on Aug. 1, and 50 percent of all proceeds will go the foundation. Philip Sansone, executive director of Whole Planet Foundation, had this to say about the duo:
Through their amazing lyrical and musical gift, combined with their personal and professional philosophy of life, they personify the new higher consciousness emerging from young people today that I believe will transform the world in the 21st century.
There are some great videos to check out on their nonprofit website, featuring green kids who are traveling the world to learn about poverty alleviation through microfinance.
A related announcement: President Obama will be awarding the 2009 Presidential Medal of Freedom to Muhammad Yunus on Aug. 12. The award is the nation’s highest civilian honor and recognizes those who have made significant contributions to the United States, world peace and culture. Yunus now joins a distinguished group of individuals that includes Nelson Mandela, Mother Theresa and Martin Luther King, Jr.
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