Solar Impulse team pairs up with Google to promote 2015 mission
The partnership is intended to enhance Solar Impulse's social media presence, and to highlight both companies' 'pioneering spirit.'
Tue, Sep 17, 2013 at 01:53 PM
The Solar Impulse plane is pictured on the runway shortly before taking off from Cincinnati, Ohio on June 14. (Photo: Jean Revillard/Solar Impulse/Polaris)
The company behind Solar Impulse, the first solar airplane capable of flying day and night without using any fuel, is partnering with Google to help promote its goal of circumnavigating the globe in 2015 using only solar energy.
Solar Impulse will work with the Silicon Valley-based Internet giant to enhance the company's social media presence leading up to the planned flight around the world. Google's various online or mobile platforms, including YouTube, Google+, Google Earth and Google Glass will be used to share information and multimedia with Solar Impulse supporters, company officials said.
"[T]his partnership is a unique occasion to promote mutually shared values like pioneering spirit, innovation, engineering excellence and clean technologies allowing [us] to protect natural resources," Solar Impulse co-founders Bertrand Piccard and André Borschberg said in a statement. "With Google on board, our reach with the public, younger generations, media and political and business decision makers will be significantly enhanced." [Images: Cross-Country Flight in a Solar-Powered Plane]
The newly announced partnership is the product of a successful collaboration with Google during Solar Impulse's record-setting, coast-to-coast flight across the United States this past summer, according to company officials.
This summer, the ultra-lightweight Solar Impulse plane completed a two-month-long cross-country flight, touching down in New York City on July 6 to wrap up a historic flight that included stops in Phoenix, Dallas, St. Louis, Cincinnati and Washington, D.C. Solar Impulse's coast-to-coast trip began on May 3 at Moffett Airfield near San Francisco, Calif.
Each leg of Solar Impulse's summer journey was broadcast online, featuring real-time updates on the plane's position, altitude and speed, and live views inside the aircraft's cockpit. As part of the company's new partnership with Google, upcoming Solar Impulse flights will include in-flight Google Hangouts to better connect the pilots with members of the public, Solar Impulse officials said.
The Solar Impulse aircraft is able to fly throughout the day and night without burning any fuel. The plane is powered entirely by solar panels and onboard batteries, which charge during the day to enable the plane to continue flying when the sun goes down.
The carbon-fiber plane weighs about the same as a small car, and generates roughly the same power as a small scooter, company officials have said.
In 2010, Solar Impulse successfully completed a 26-hour overnight flight, followed by a flight from Switzerland to Morocco in 2012.
Follow Denise Chow on Twitter @denisechow. Follow LiveScience @livescience, Facebook & Google+. Original article on LiveScience.
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