Jessica Alba's efforts to promote a chemical-free world for parents and their kids will hit bookstores next year in the form of a new how-to titled "The Honest Life."
The 30-year-old mother of two daughters in January launched a new eco-friendly baby product line and website called The Honest Company. The venture, which recently raised $27M in new funding, provides parents with a subscription-based product service that includes earth-friendly diapers, wipes, baby bath, skin care, and home cleaning products.
“I’ve spent way too many hours researching products and driving around trying to find safer, eco-friendly options for my kids," Alba said in a statement. "I knew that most people didn’t have that kind of time, nor the means to pay the premium prices. We had to make it easier."