Beyond Water: Coca-Cola Expands Partnership with WWF, Announces Ambitious Environmental Goals
Content provided by Coca-Cola Company
Through their expanded global partnership, Coca-Cola and WWF developed 2020 environmental sustainability goals for the Coca-Cola system, including improving water use efficiency per liter of product produced.
Coca-Cola and World Wildlife Fund (WWF) are expanding their nearly decade-long partnership and announcing ambitious new global environmental conservation and performance goals.
Since 2007, the two partners have worked together to conserve and protect priority river basins and catchments around the world; to improve water efficiency and reduce carbon emissions across Coke’s manufacturing operations; and to promote sustainable agriculture throughout the company’s supply chain. The partnership has expanded from a headquarters-to-headquarters collaboration to nearly 50 countries, with
Coca-Cola and WWF teams working together at the local level.
Through the expanded partnership,
Coca-Cola and WWF jointly developed the following 2020 environmental sustainability goals for The Coca-Cola Company and its nearly 300 bottling partners in more than 200 countries:
1. Improve water efficiency by 25% through operational advancements. Coke will improve its water use efficiency per liter of product produced through operational advancements throughout its global system. This target compliments the 21.4% improvement in water use efficiency achieved from 2004 through 2012.
2. Help maintain healthy, resilient freshwater systems.
Coca-Cola and WWF will expand their joint freshwater conservation efforts to 11 regions across five continents, including river basins of the Amazon, Koshi, Mekong, Rio Grande/Bravo, Yangtze and Zambezi; the catchments of the Great Barrier Reef and Mesoamerican Reef; and key regions in the Amur-Heilong, Atlantic Forests and Northern Great Plains.
3. Reduce CO2 emissions embedded in ‘the drink in your hand’ by 25%.
Coca-Cola will work to reduce the greenhouse gas emissions across its value chain, making comprehensive carbon footprint reductions across its manufacturing processes, packaging formats, delivery fleet, refrigeration equipment and ingredient sourcing.
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