Disneynature has done it again.
The wildlife documentary studio announced this week that its most recent film "African Cats" has helped preserve a staggering 50,000 acres of African savanna.
As with previous releases, the studio organized a fundraising campaign during its opening week (April 22-28, 2011) - with proceeds from the ticket sales going towards the African Wildlife Foundation. The goal was to preserve land for Kenya’s Amboseli Wildlife Corridor; home to lions, cheetahs, elephants, zebras, giraffes and a host of other animals.
To give you some perspective, that 50,000 acres equates to 100 Disney’s Animal Kingdom Theme Parks or more than twice the size of Manhattan.
“We’re so proud that audiences nationwide have embraced the film and the ‘See “African Cats,” Save the Savanna’ initiative,” said Alan Bergman, president of The Walt Disney Studios. “The conservation efforts Disneynature has supported so far span the globe—from planting trees in Brazil, to preserving coral reef in The Bahamas and now protecting this essential passage in Kenya—they’ve become an extraordinary part of our films and audiences have played a key role in helping our planet.”
Previous releases from Disneynature have benefited coral reefs (35,000 acres saved through "OCEANS") and trees (2.7 million planted with "EARTH"). Next year, the studio will release "Chimpanzee" - so expect yet another grand fundraiser with a likely nod towards conserving ape habitat.