Billionaire venture capitalist Tim Draper has a problem. His new show "Startup U," about students in an entrepreneur mentoring program in Silicon Valley, isn't doing so well. Case in point: The most recent episode drew an estimated 47,000 viewers.

Putting aside the fact that the series airs on ABC Family, Draper figures that the biggest problem is that people just don't know the show exists. To change all that he's offering a big incentive in the form of a $1 million donation to charity.

Cord-cutters can skip right over this, but should you still own a cable box and have time to kill at 10 p.m. tonight (that's Sept. 1, and yes, Draper's mention above on Twitter is wrong), you'll likely enjoy this insight into Silicon Valley. Draper, who founded Draper University of Heroes in 2013, offers an unorthodox teaching style that's been called a kind of "Shark Tank" for millennials.

"When I started Draper University, I realized schooling needs a complete transformation," Draper said in an interview with the San Jose Mercury News. "I changed everything. We teach future instead of history. Everything is team-based. There are no letter grades. ... We even have urban and rural survival training."

From the 400 students who have passed through Draper University so far, 220 companies have been formed and more than $22 million secured in investments.

"The thing we try to teach them is that start-ups come from the heart," he added. "You have to really love it and want it to happen because the things you're going to have to go through are going to be very difficult. You have to be ready to fail."

For a taste of what to expect, have a look at episode 1 of "Startup U" below.