Eco-ethical fashion company Nau's pop-up store opens in Soho on Nov. 12 with music, art, and coffee.
Tue, Nov 10 2009 at 3:04 PM
’s sort of had a pop-up store before. The eco-ethical clothing company opened a shop in the Beverly Center in April 2008 — only to go out of business just a couple weeks later, closing up that and all its other stores. But Nau restructured and returned — and this time is opening a real pop-up store in New York City.
On Wed., Nov. 12, Nau will celebrate the opening of here/nau/nyc
, its Soho pop-up shop at 69 Mercer St., with a launch party featuring music from The Secret Machines, art, and eco-fashion shopping.
Nau describes here/nau/nyc
as “part store, part music venue, part lounge and part gallery” — that also includes a coffee bar downstairs. The space will host a number of eco-artsy and green foodie events — check the Nau calendar
for details — as well as showcase sustainable design, since the store will be outfitted with locally sourced, sustainable store fixtures Nau people found through dumpster diving.
Follow Nau’s blog, The Thought Kitchen
, to find out more about the process Nau went through to create the eco pop-up. And stop by the store before it closes on Dec. 31!
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