10+ ways to green-ify your business
Making the world a more sustainable place can do wonders for your business as well.
Tue, Jan 31 2012 at 12:21 PM EST
Photo: tumpikuja/iStockphoto
By Farren Davis, LittlePinkBook.com
Running an eco-friendly business can help the planet – and your profits.
Studies show nearly 70 percent of consumers would buy a product because of the corporate social responsibility initiatives of the brand or company.
When Naomi Whittel started her award-winning neutraceutical company Reserveage Organics, she made protecting the planet one of her core values. How did she do it?
“Gaining employee buy-in with programs and initiatives is crucial to the success of your eco-friendly business,” she says. “When employees embrace these practices, the success of the company is limitless.”
Looking to make your company more environmentally friendly? Experts suggest printing double-sided documents, using refurbished office furniture and unplugging equipment when not in use. Reserveage’s sustainability practices include packaging products in recycled materials and using vegetable-based inks.
Small Business Trends recommends starting a “green” team to begin a company recycling policy and providing incentives like gift cards and rewards for taking public transportation or carpooling to work.
The book "Cradle to Cradle" has more eco-friendly office tips, like covering rooftops with soil and plants for natural insulation and using synthetic paper not made from trees.
Plus, A Climate for Change suggests using the sleep function on your computer and sensor-regulated lighting at your office.
This story is courtesy of LittlePinkBook.com, and was reprinted here with permission.
Comments
Samantha
02/01/2012 14:48 PM
This article is exactly right- there are numerous ways to "greenify" your life. You can also make your diet more green with some hearty vegetables grown under your watch. The benefits are endless, but most importantly, you know exactly what your next bite has been exposed to. Visit Garden Harvest Supply today to see their selection of vegetable seeds and plants! .... More
