Despite the shaky economy, 2010 proved to be a good year in the green business world. With billions in funding for clean energy, the nation is well on its way towards a green economy. Will the political climate in 2011 derail this progress or will green business trends continue to surge forward? One can only guess and that is exactly what I’m going to do – guess.
Although 2010 started off with a lot of enthusiasm in the green jobs arena, this was dampened as the year came to a close and unemployment figures remained near 10 percent. With the forecast for unemployment in 2011 only showing mild improvements, I do think that we’ll continue to see a lot of green jobs naysayers speak up.
Obviously a problem in the job market will affect the green jobs market but I do think that we’ll continue to see growth in green jobs training programs in 2011. As the employment outlook improves, those with green jobs training may find themselves back to work sooner and earning more than their non-trained counterparts.
Sustainable Business Practices
Businesses, from smaller mom and pop companies to large multi-national corporations, have come to understand that the public wants to know more about their sustainable business practices. In 2011 we’re likely to see more companies jump into the corporate social responsibility report arena with continued focus on improving supply chain measurements.
Despite some concerns with the U.S. Green Building Council that eventually led to the filing of a lawsuit, I think that green building and specifically the LEED Rating System will continue to see significant growth in 2011. Green building is picking up here in the United States but also across the world and the USGBC’s LEED Rating System is the most popular green building certification program.
I’d love to hear from you now. What are your green business predictions for 2011?