‘Tis the season of giving, but it is also the season of high unemployment, a crazy stock market and more. The shaky economy makes it difficult for some families to give back this holiday season, but thanks to a new program by Toyota, More Prius, More Room to Give, charitable donations can be given by even those who don't room in their budget to be charitable.

 

Toyota has teamed up with Toys for Tots to host a virtual toy drive. Simply log on to the Toyota Prius Facebook page, Like the page and then place one of the available toys in the roomy Toyota Prius V.

 

Toyota will be purchasing a toy to donate to the Toys for Tots organization for every click and every virtual Prius V filled, up to $100,000 worth of toys. $100,000 can buy a lot of toys and put smiles on the faces of children this holiday season. When I logged on there were already four Toyota Prius Vs filled.

 

The Toys for Tots program dates back to 1947. A group of Marines gathered about 5,000 toys to distribute to needy children in the Los Angeles area. The program has steadily grown, and to date more than 400 million toys have been donated to more than 188 million needy children.