Business guru blogs about the latest in green biz.
Watch: Tim Cook's Apple challenges
One of Tim Cook's biggest challenges is the need to produce magical new products.
Thu, May 24, 2012 at 5:33 PM
Apple CEO Tim Cook has some big shoes to fill. Steve Jobs was an icon and an innovator. According to, Adam Lashinsky, senior editor-at-large for Fortune, if Cook is to live up to Jobs' legend, he has three big challenges. First and foremost is creating "magical" new items.
The opinions expressed by MNN Bloggers and those providing comments are theirs alone, and do not reflect the opinions of MNN.com. While we have reviewed their content to make sure it complies with our Terms and Conditions, MNN is not responsible for the accuracy of any of their information.