Biz travelers to airlines: Update your technology
Airline warriors want better Wi-Fi both in airports and on planes and would like if their flight's status was pushed their phones.
Tue, Jul 24, 2012 at 03:42 PM
Many business travelers think it’s time that airlines and airports get on board with advanced travel technology, a new survey found. High on the wish list of today’s tech-savvy travelers are mobile functionality, Wi-Fi accessibility and push-travel notifications.
Mobile, day-of-travel notifications are critical for business travelers, a survey of more than 2,600 travelers found. The survey was part of research on travelers' technology expectations conducted by FlightView, a travel information provider.
More than 94 percent of travelers want the status of their flights pushed to their phones, 63 percent want to be notified about upgrade availability and more than 70 percent want to receive an alert when their flight is boarding. [Get 'First-Class' Travel, Without Being Taken for a Ride]
Conflicting flight information regarding when flights are significantly delayed or cancelled is the biggest source of frustration for business travelers (37.3 percent), followed by inaccurate or unavailable updates on new departure times (35.7 percent), and having no insight into where the plane currently is and when it will arrive at the gate (27 percent).
More business travelers want mobile boarding capabilities. More than 80 percent of business travelers surveyed would have used mobile boarding passes if they had been available.
Airport and in-flight Wi-Fi is the weakest link in the travel technology chain, the survey found. Only 28 percent of business travelers are satisfied with in-flight Wi-Fi offered by the airlines. Airports aren't doing much better, pleasing less than a third (32 percent) of all road warriors.
"Business travelers, pressed for time, want access to new tools and technologies that make traveling easier and more efficient," said Mike Benjamin, CEO of FlightView. "Every time an airport or airline rolls out a new offering, it raises travelers’ expectations, which, in turn, puts pressure on others in the industry to quickly adopt and integrate new technologies."
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