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MNN.COM › zwi ACCOUNT

Zwi

Commenting (1)
When it comes to the Pacific
Wed, Feb 06 2013 at 5:26 AM
When it comes to the Pacific Gyre, all the environmental community has to offer is endless, fruitless bellyaching. Recycling is an idiotic response, depending as it does on first discarding garbage. What is needed is a revolution in the way that polymeric products are designed for use. Up front, production side changes, not ineffectual handwaving on the consumer side. Once junk is designed, created and sold, the game is over. Plastic products could be designed from the start for perpetual use, with never any discard, but the public is groaningly lazy, the politicians are in the pockets of the garbagemongers and the manufacturers couldn't care less if the world goes to hell in a handbasket. The name of the analysis and theory that will SOLVE the problem is called true Zero Waste but all that we get is the bogus ZW to Landfill, a useless corruption of the notions of ZW that has never succeeded anywhere that it has been tried. Truly! Nowhere! Check Green Social Thought magazine online next quarter for an article on this subject.
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zwi

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