Blue retailer gets greener with home energy resource
Best Buy enters the home energy-efficiency game by launching an interactive, info-packed Home Energy Learning Center online and at three brick-and-mortar stores.
A Best Buy Home Energy Learning Center at a store in California. (Photo: Best Buy) Through several small-scale experiments over the past two years, from home energy audits to installation of home charging stations for electric vehicles, we have learned there is real consumer interest in options to cut energy costs and use in their lives, particularly in the home. Our role is to help consumers make the most of the technology in their lives, and the Home Energy concept is our latest experiment that will demonstrate the knowledge and expertise of our employees, and how our brands and our channels can help consumers understand how to own, use, and maintain energy efficient technologies.
A fantastic and not entirely surprising move from a retailer that’s already a leader in sustainability initiatives (on a related note, Best Buy recently dropped the $10 fee associated with recycling items with screens through its in-store electronics recycling program). I looked at the online Home Energy Learning Center and it’s quite robust and informative. Take a look around and let me know what you think in the comments section. And on the topic of learning and home energy savings, I should also mention that the Nest, the $250 smart thermostat recently unveiled by two Apple expats, is sold out at Best Buy until 2012.
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