Welcome to the second part of my two-part “Design that sucks” series where I examine how eco-innovation is impacting a traditionally bulky, loud, energy-sucking, and plastic household staple: the vacuum cleaner.
For the first part of the series, I looked at Dyson’s DC26 Multi Floor City Vacuum, a pint-sized powerhouse that’s apartment-friendly, energy-efficient, and an ideal tool for those living with asthma and allergies.
Today’s featured dirt n’ dust sucking machine is actually more of an initiative than a singular product: The Electrolux — a Swedish company that’s no stranger to eco-innovation and design — Vac from the Sea collection. The collection is comprised of five super cool-looking vacuum cleaners partially made from recycled plastic waste harvested (via coastal and beach cleanup efforts as well as costal reef diving) from five different bodies of water: The Pacific Ocean and the Indian Ocean along with the Baltic, North, and Mediterranean Seas.
An Atlantic Ocean edition featuring plastic debris collected through trawling off of the coast of the UK is under construction.
The goal of the Vac from the Sea program is to spotlight how recycled plastic can be incorporated into functional household appliances like the humble vacuum cleaner while also bringing the public’s attention to how pollution, specifically of the plastic variety, is plaguing the world’s waterways.
For more info on the Vac from the Sea program and additional photos, check out Electrolux’s dedicated campaign blog. And be sure to check out the specifics — including what organizations played a part in the campaign by collecting plastic debris — of each of the existing five Vacs from the Sea here.
Which Vac from the Sea is your favorite? Personally, I'm partial to the Baltic Sea model (pictured top left). I guess that even the plastic marine debris from Scandinavian countries is prettier ...