A word of advice for the parents of pink boa-wearing, Hannah Montana-listening, brownie mix-stirring homemakers-in-training: if your child uses an Easy-Bake Oven on a regular basis (and won’t be graduating to the real deal in the near future) you better start stocking up on those soon-to-be-extinct 100-watt incandescent light bulbs.
Hasbro, the manufacturer of the iconic toy/fake appliance/finger amputater first introduced by Kenner Toys in 1963, announced that it will discontinue the Easy-Bake Oven as we know it due to new energy-efficiency standards for lighting that are taking full effect in 2012.
Okay, so I totally admit that I had no idea that the heat source in an Easy-Bake Oven was a sold-separately incandescent light bulb. I suppose that it does make perfect sense given that about 90 percent of the energy emitted by an incandescent bulb is heat rather than actual light but I was clueless to the fact that one could bake moist, delicious brownies with a 100-watter.
Learn something new everyday, eh?
So what’s an aspiring cupcake empire-builder (or Michele Bachmann on lasagna night) to do without wasteful incandescent light bulbs? Although the classic Easy-Bake model is going bye-bye, Hasbro isn’t abandoning the concept altogether. Starting this fall, the brand will live on with the introduction of the Easy Bake Ultimate Oven, a new, energy-efficient spin on the toy that doesn’t require the use of an incandescent bulb.
We are aware that the 100-watt incandescent light bulb will no longer be available beginning in 2012. In Fall 2011, Hasbro will launch the Easy Bake Ultimate Oven, introducing a new way to bake for the next generation of chefs. This new oven features a heating element that does not use a light bulb and offers an extensive assortment of mixes reflective of the hottest baking trends for today.
Thumbnail photo: Paul V8
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