To advertise plant sale, Idaho farmers harness the power of hip-hop
The Peaceful Belly Farm in Hailey, Idaho, found a unique way to advertise a plant sale: It created a music video complete with an agriculturally inspired version of hip-hop group Blackstreet's "No Diggity."
The 60-acre organic farm was co-founded by Clay and Josie Erskine in 2002. Josie, a film major, choreographed and filmed the video, which stars Peaceful Belly employees.
Related on MNN: Guess who wants to be a farmer?