More than 5 million people have died in the Democratic Republic of Congo in wars funded by the dirty gold industry. Though blood diamonds have been banned for years, "blood gold" has not. There has been a growing awareness of the plight of the Congolese people who are essentially terrorized into working in the gold mines to fund a host of militia groups.
Here's the 60 Minutes report on Congo Gold:
Nearly four out of five jewelry retailers and manufacturers still use conflict gold from the Congo — Target, TJ Maxx, Harry Winston — and many others need to be pressured by consumers into complying with EarthWorks' No Dirty Gold pledge. You can sign the pledge yourself and help pressure these companies into adopting a conflict-free jewelry policy.