I wonder if the lack of widespread access to mass transit in the United States is an image issue. If it is then American public transportation companies need to take Denmark-based Midttrafik’s approach to advertising. One of Midttrafik’s advertisements makes public transportation look cool. So cool, in fact, that the video has gone viral with more than 750,000 hits in just over a week.

 

Photo: English106/Flickr

 

Midttrafik makes mass transit look cool
American public transportation companies need to take Denmark-based Midttrafik’s approach to advertising. One of Midttrafik’s advertisements makes public tr