Here are the top environmental stories folks are Digging today:
— GreenBiz examines Coca-Cola's new $60 million bottle-to-bottle recycling plant, reportedly the world's largest, as an example of using profitable endeavors to promote sustainability. Located in South Carolina, the plant opens this week after running at partial capacity for months, and when fully operational will be able to produce enough plastic for 2 billion 20-ounce bottles.
• The New York Times: "Solar-Powered Data Center’s Green Inaugural Ball"
— Since the upcoming Green Inaugural Ball's website is hosted by a solar-powered data center, the NY Times' Bits blog uses it as a news peg to point out some greenwashing in the computing industry. Producing and promoting energy-efficient chips and servers, Ashlee Vance writes, doesn't make up for shipping power-guzzling hardware, composed of plastic, metal and toxic chemicals, around the world.
— This article by a Sierra Club writer juxtaposes coal companies' expenditures on researching and advertising clean coal, finding that the latter is apparently a higher priority. It's a good point, but the writer's steady stream of loaded adjectives — all the money spent on ads is either "staggering" or "jaw-dropping" — beats us over the head with it.
— The NYT's Green Inc. blog gives a Stateside take on the recent UFO crash into wind turbines in England, and reports the "tentacles" of light some witnesses reported may have been fireworks at an 80-year-old's birthday party.
• The Daily Mail: "Discovered: spinning frozen arctic circle in British waters"
— A British man walking his dog discovered this spinning disc of ice in a river, a perfect-circle phenomenon normally found in the Arctic. It's believed to be the first such circle spotted in the U.K.