Back in January, Discovery Channel issued a press release looking for the next "Celebrity Chief Shark Officer" - quite possibly one of the more awesome job titles one can have on their resume.
“Must enjoy exotic, waterfront locations, buff bodies in bathing suits and having the bejesus scared out of you,” the ad read. “Looking delicious in a wetsuit is a plus. Sense of humor required.”
Seems that last requirement was a bigger plus than the previous as the network announced this week that comedian Andy Samberg will be taking over hosting duties for the 24th season of Shark Week. "I’m overjoyed about being appointed CSO," The 32-year-old "Saturday Night Live" star said of the honor. "Everyone loves Shark Week. It’s the Bill Cosby of week-long television blocks dedicated to sea animals.”
Samberg's right about one thing: people really do love Shark Week. Last year's event, hosted by celebrity Craig Ferguson, netted over 31 million viewers. As the release states, it's also become something of a pop culture phenomenon - with Tracy Morgan on NBC's "30 Rock" quipping "Live every week like it's Shark Week."
Like previous years, expect Discovery to use the event to promote conservation of shark species - with organizations like Oceana, Ocean Conservancy and The Pew Charitable Trusts likely to run PSA slots.
Shark Week 2011 lands on Discovery Channel later this summer.