At first glance, you'd be forgiven for watching Brad Pitt's new perfume ad for Chanel No. 5 and instantly assuming it's some sort of joke from It's just way too ridiculous to take it seriously — and yet, that was exactly the intention. 


“It’s not a journey," the 48-year-old deadpans to the camera. "Every journey ends, but we go on. The world turns and we turn with it. Plans disappear. Dreams take over. But wherever I go, there you are. My luck, my fate, my fortune. Chanel No. 5. Inevitable."


Ugh. As you would expect, such commercial "art" has inspired a massive array of parodies online, from "Saturday Night Live" to this latest short from The Pet Collective featuring a dog. 


"The stick flies and we chase after it," the pooch says in a gravelly voice. "Training disappears. Wherever I fetch, there you are. My wag. My tree. My belly rub." 


The YouTube group, which live streams a variety of baby animal feeds, is promising a cat version of the parody shortly. Check out the dog video below:



Michael d'Estries ( @michaeldestries ) covers science, technology, art, and the beautiful, unusual corners of our incredible world.