When Lady Gaga tweets or posts to Facebook, she instantly connects with tens of millions of people hooked into social media, thrusting whatever issue she supports into the spotlight and raising instant awareness for a cause.
Unfortunately for the natural gas industry, the 26-year-old has chosen to use her power to promote Yoko Ono's Artists Against Fracking, a coalition of more than 180 musicians, artists and filmmakers firmly against natural gas drilling in New York state.
Yesterday, Gaga reached nearly 90 million people by urging her fans on Twitter and Facebook to support the organizations and sign a petition asking New York Gov. Andrew Cuomo to ban fracking.
"Hey!!! I'm gonna see Yoko tomorrow and this organisation is really important to her and interesting www.artistsagainstfracking.com," she wrote. "If you read up on 'fracking' this might be of interest. For those of you concerned in environmental affairs ..."
On Oct. 9 in Reykjavik, Iceland, Lady Gaga and the feminist punk rock band Pussy Riot will receive the fifth LennonOno Grant for Peace. The award honors those who stand firm in their belief in freedom of expression.
"Lady Gaga is one of the biggest living artists of our time," Yoko says. "She is not only an artist, she is also an activist, using her art to bring better communication to the world. She is being acknowledged for her activism, and how her album, 'Born This Way,' has widely changed the mental map of the world. And how it has made us deal with the future world, which happens to be here already."
Gaga has announced that she plans to use the cash award that comes with the honor and donate it to the Elton John AIDS Foundation.