Livia Firth has been sporting eco-friendly gowns on red carpets over the past few years as part of her "Green Carpet Challenge," and now she's gotten other celebrities to follow suit. Michael d'Estries wrote all about Meryl Streep's surprise gold lame eco fashion dress from Lanvin (see below), which was further elevated by Streep's win of Best Actress for "Iron Lady."
Firth herself wore her silk and recycled PET Valentino gown, which has been months in the making. Firth hopes that the exposure on the red carpet will advance the cause of sustainable fashion and prove that it can be equally beautiful and visually impactful as less-conscious clothing.
Missi Pyle, up for an Oscar for the film, "The Artist" wore a dress that came from Suzy Cameron Amis' Red Carpet Green Dress contest, designed by Valentina Delfino.
According to Ecology.com, "Pyle’s winning gown contains silk peace chiffon, lined with recycled polyester and a sustainable zipper located on the left side seam. The silk chiffon is dyed with a natural mineral dye, which is both environmentally friendly and OSHA approved."
As for the guys? As d'Estries reported, "Other participants last night included actors Kenneth Branagh and Demian Bichir in sustainable tuxes from Ermenegildo Zegna and Colin Firth, who chose to "reuse" his Tom Ford tux from last year's Academy Awards."