Joy Venturini Bianchi, San Francisco
Joy Venturini Bianchi, San Francisco (Photo: Ari Seth Cohen/Advanced Style: Older and Wiser)

Life is short, which is why it's so important to make every moment — and impeccably styled outfit — count.

That's the philosophy promoted by the stylish seniors featured in "Advanced Style: Older and Wiser," a gorgeous new photo book by fashion blogger Ari Seth Cohen. Focusing his lens on the delightfully colorful world of senior street style, Cohen pulls back the curtain on a segment of population that's rarely given the opportunity to shine in the spotlight.

And boy, just look at what we're missing out on:

Valerie and Jean (The Idiosyncratic Fashionistas), Debra Rapoport, Diana Gabriel, and Carol Markel, New York City
(Photo: Ari Seth Cohen/Advanced Style: Older and Wiser)

In the photo above, Valerie and Jean (also known as the Idiosyncratic Fashionistas) pose for a photo on the streets of New York City with fellow style-conscious women Debra Rapoport, Diana Gabriel and Carol Markel.

Throughout the book, Cohen intersperses his lovely street fashion photography with words of wisdom and "lifestyle secrets" from sartorially inclined seniors from around the world. As one elderly model, Sue Kreitzman, says:

"I must tell you that I am not really an old lady; just cleverly disguised as one. Art and color keep me young, keep me sane. [...] Be bold, be adventurous. Do profound things, dazzle yourself and the world. Don’t wear beige: it might kill you. Contribute to society, and live large. Life is short, make every moment count. It is never too late to find your passion."

The "Advanced Style" project is also the subject of a 2014 documentary that examines the lives of seven colorful seniors in New York City who are challenging conventional ideas of beauty and aging by taking their personal styles to the next level:

If you're feeling especially charmed by these charismatic seniors, you'll be happy to know that "Advanced Style: Older and Wiser" is now available for purchase! In the meantime, continue below for a selection of images from the book!

Maureen Gumbe, New York City
(Photo: Ari Seth Cohen/Advanced Style: Older and Wiser)

Maureen Gumbe struts her colorful duds on the streets of New York City.


Angelo Gallamini, Rimini, Italy
(Photo: Ari Seth Cohen/Advanced Style: Older and Wiser)

Is that you, Hipster Santa? (Nope, just Angelo Gallamini from Rimini, Italy!)


Roberta Haze, Venice Beach, California
(Photo: Ari Seth Cohen/Advanced Style: Older and Wiser)

Roberta Haze of Venice Beach, California rocks blue hair and faux animal prints.


Couple in Tokyo, Japan
(Photo: Ari Seth Cohen/Advanced Style: Older and Wiser)

The ubiquitous street fashion culture in Tokyo transcends the generational divide.


Lana Turner, New York City
(Photo: Ari Seth Cohen/Advanced Style: Older and Wiser)

Lana Turner sports a sky-high striped hat on the streets of New York City.


Derrill Osborn, Dallas, Texas
(Photo: Ari Seth Cohen/Advanced Style: Older and Wiser)

Derrill Osborn of Dallas, Texas transforms the straw hat into haute couture.


Valerie Von Sobel, West Hollywood, California
(Photo: Ari Seth Cohen/Advanced Style: Older and Wiser)

Valerie Von Sobel channels her inner dandelion in West Hollywood, California.


Sarah Jane Adams, Sydney, Australia
(Photo: Ari Seth Cohen/Advanced Style: Older and Wiser)

Sarah Jane Adams of Sydney, Australia flaunts style and attitude.


Bill and Eva Kobus-Webb, New York City
(Photo: Ari Seth Cohen/Advanced Style: Older and Wiser)

Longtime love birds Bill and Eva Kobus-Webb embrace on the streets of the Big Apple.


Linda Rodin and Winky, New York City
(Photo: Ari Seth Cohen/Advanced Style: Older and Wiser)

Linda Rodin walks her beloved pup, Winky, in New York City.


Ignacio Quiles, Providence, Rhode Island
(Photo: Ari Seth Cohen/Advanced Style: Older and Wiser)

Ignacio Quiles shows off his impeccable taste in Providence, Rhode Island.


Colleen Heidemann, Rancho Mirage, California
(Photo: Ari Seth Cohen/Advanced Style: Older and Wiser)

Colleen Heidemann strikes a sultry pose in Rancho Mirage, California.


Photographs by Ari Seth Cohen, from Advanced Style: Older and Wiser, published by powerHouse Books.

Catie Leary ( @catieleary ) writes about science, travel, animals and the arts.