The affordable eco-fashion line won’t be in stores until Saturday, but Loomstate for Target threw a private shopping party at Big Red Sun in Venice on Tuesday.
Inexpensive organic cotton styles must be tough to resist, because a whole bunch of celebrities — Adrian Grenier, Elizabeth Banks, Kristen Bell, Debi Mazar, and many more — came to shop while sipping Crop organic vodka cocktails. Zimbio has photos of the eco-celebs at the event.
By the end, some sizes were running out. I got an organic cotton “Black Sheep” shirt dress for $29.99 — and I’m hoping it’ll hold up better than the shirt I got from the Rogan for Target collection last year. I also ate way too much of the vegetarian appetizers; to the left’s one girl wearing a T-shirt from the collection about to sample a puff.
Loomstate for Target hits select Target stores Sat., April 19, just in time for Earth Day.