To counteract my earlier post today detailing charges that the world’s largest furniture manufacturer, my much beloved IKEA, is partaking in a bit of old fashioned greenwashing, here’s a bit of good green news about an international retailer:

As reported by GreenBiz, the UK-based mega-chain Tesco (think Wal-Mart but international) has instituted a 6-week trial program at two British Tesco Extra stores in which customers can leave excessive or unwanted product packaging at the stores for recycling.

What would you leave behind after shopping? Tesco peddles a dizzying array of products — home goods, clothes, food and drink, electronics, etc. — so the possibilities are endless. Off the top off my head, I’d ditch that godawful disposable razor packaging and the cardboard boxes that printer cartridges comes in.

This pilot program, a small part of a massive Tesco waste-cutting/recycling initiative, is being run under “the idea that if shoppers are presented with an easy, immediate and free opportunity to recycle packaging, they will -- and in doing so will show Tesco and its suppliers what's needed and what can be trimmed or discontinued,” says GreenBiz.

Totally cool. If a big-box store in my area (I’m talking to you, Target) offered a similar program I’d totally take advantage of it. And just to be completely transparent, Tesco, like IKEA, has come under various charges of greenwashing in areas such as carbon accountancy, plastic bag reduction, and more.

Via [GreenBiz]

Matt Hickman ( @mattyhick ) writes about design, architecture and the intersection between the natural world and the built environment.

Go Tesco!
International mega-retailer Tesco kicks off an in-store recycling pilot program at two UK locations.