Concerned people like you are making better choices for a green world. And we want to help!
American consumers buy 320 million cleaning products in trigger bottles each year, and millions of them end up in landfills. By comparison, concentrated refills use less packaging, decrease shipping impacts and reduce waste.
In fact, if just 20 percent of those 320 million bottles were refilled rather than discarded,
it could save plastic equal to the weight of about 1,170 minivans.
A Change Worth Making
That's why back in July 2011, SC Johnson launched an online test of
concentrated refill pouch. We hoped to create dialogue about the green choice concentrates can offer, and to start a revolution.
We wanted to start creating demand so that someday, concentrated refills might be sold on store shelves right next to pre-mixed starter products.
The response was exciting! In the first 30 days of online sales,
orders came in faster than any other
product sold online. Over the course of the test, we heard from more than a thousand consumers who shared comments and recommendations about the product and about concentrates in general.
Better Products, Recyclable Packaging
Now, we're taking concentrates to the next level. We listened to the feedback we heard - for example addressing pourability, the importance of recyclable packaging and having different products for different cleaning needs.
Our new concentrates lineup comes in small, easy-to-pour bottles made of the same recyclable plastic as a milk jug. There are products for numerous cleaning jobs, from kitchens to bathrooms and wood to marble to carpet. You can also mix and match to build whatever order you want - whether it's a single concentrated refill or a starter kit to get on the path to refilling.
Small Change, Big Difference
Trigger bottles for almost all the concentrate brands –
Windex®, fantastik®, Pledge®
– are already produced with 50 percent post-consumer-recycled content. The
trigger bottle is made with 30 percent.
Choosing to refill has an even greater positive impact:
79 percent less plastic&
than the standard bottles
19 to 23 fl. oz. of water
, depending on the formula
The refill bottle
can be recycled
in most community recycling programs
But that’s just the beginning. If just 20 percent of the 320 million cleaning products sold in trigger bottles were refilled each year, it could:
Save more than
7 million pounds of plastic
-- the weight of about 1,170 minivans
3.5 million pounds of virgin plastic
-- that's about 230 adult elephants weighing 15,000 pounds each
Avoid transporting nearly
11.5 million gallons of water
-- enough to fill about 17 Olympic-size swimming pools
Help Us Lead the Change!
Please join your friends in trying green choices. Together we can all make better choices for a green world.